Beyoncé's Cécred Hair Line Will Launch in the UK
The hair care brand will become available to consumers through Space NK starting September 22, 2026.
Updated on Sept. 21, 2026 in Beauty
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Cécred, the hair care brand founded by Beyoncé, is set to enter the United Kingdom market through an exclusive retail partnership. Products will be available both in Space NK stores and on the retailer's website beginning September 22, 2026.
Why it matters
The move marks a significant expansion for the brand, transitioning it from a U.S.-focused line into an international company with a broader brick-and-mortar footprint. This growth follows the brand's earlier retail entry into more than 1,400 Ulta Beauty locations in the United States.
The brand established its retail presence by entering over 1,400 Ulta Beauty stores in April 2025 following the 2024 debut of its eight-piece Foundation Collection. The scale of the UK launch remains subject to the stock availability of the exclusive partner, Space NK.
The players
Beyoncé
Founder of the hair care brand Cécred and a global musical artist.
Space NK
A British luxury beauty retailer acting as the exclusive partner for the brand's entry into the United Kingdom.
Ulta Beauty
A national beauty retailer that serves as the primary brick-and-mortar partner for Cécred in the United States.
BeyGOOD Foundation
A philanthropic organization that collaborates with Cécred on funding programs for hair stylists and students.
The details
Cécred focuses on hair care formulations designed for various hair types, initially launched as an eight-piece Foundation Collection. The brand manages its growth through strategic partnerships, transitioning from its digital origins to a model that relies on established brick-and-mortar beauty retailers to reach international consumers.
Timeline
The brand debuted its eight-piece Foundation Collection in 2024.
Cécred entered over 1,400 Ulta Beauty stores in April 2025.
A third year of funding for the Cécred x BeyGOOD Fund was announced in May 2026.
The official launch at Space NK occurs on September 22, 2026.
Health Landscape
The brand's international expansion mirrors the scaling of its social impact commitments, specifically the funding programs initiated by the Cécred x BeyGOOD Fund. This shift reflects a broader trend of celebrity-backed beauty lines transitioning into global, multi-channel retail operations.
Consumers in the UK looking for specific hair care products can access the line through Space NK beginning September 22, 2026. If you have questions about whether specific ingredients in the Foundation Collection are appropriate for your hair type, consult your stylist or a dermatologist.
The takeaway
The entry of this brand into a new international market signals increased availability for consumers seeking these specific hair care formulations. Always verify product ingredients against your individual hair health needs by speaking with a professional stylist.
Further reading
Learn more about emerging trends in Beauty and global hair care product standards.
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