Madison Has Become Exclusive iGPSPORT Distributor
The distributor will now provide iGPSPORT bike computers and lighting products to retailers in the UK and Ireland.
Updated on Oct. 1, 2026 in Cycling
Live Poll
Are you currently planning to purchase new cycling technology for your bike?
Madison announced it has become the exclusive distributor for iGPSPORT, a company founded in 2012 that currently sells its gear in over 40 countries. The partnership expands the availability of GPS technology and lighting accessories for cyclists throughout the UK and the Republic of Ireland.
Why it matters
This distribution agreement increases local access to cycling technology, allowing riders to find specialized computer and safety hardware through a broader network of retailers. It simplifies the supply chain for equipment ranging from entry-level displays to high-output smart lighting.
The distribution partnership encompasses a diverse product catalog, including five GPS bike computers priced from £39.99 to £219.99 and smart front lights offering between 500 and 1,800 lumens. The availability of these products is now supported by new specialist retailer access.
The players
Madison
A sports and cycling distributor that now manages the supply of iGPSPORT products in the UK and Republic of Ireland.
iGPSPORT
A manufacturer founded in 2012 that specializes in GPS bike computers, sports watches, and cycling lights for a global market.
The details
Madison provides these products to its specialist retailer network, which can utilize compact countertop displays to demonstrate the computer functions and lighting capabilities to customers. The iGPSPORT hardware includes a radar rear light priced at £79.99 and a sports watch available for £199.99, covering various performance tracking and safety needs.
Timeline
2012: iGPSPORT was founded.
October 1, 2026: The distribution announcement was published.
Health Landscape
This partnership reflects the ongoing diversification of the cycling technology market, where brands like iGPSPORT increasingly challenge established benchmarks in GPS hardware. Such shifts provide cyclists with more options for tracking health metrics and safety data during their rides.
If you are looking to track your training progress or improve road safety, these new computer and radar options are worth discussing with your local cycle shop staff. Understanding which performance metrics matter most for your fitness goals is key to selecting the right technology.
The takeaway
The arrival of these tools creates more opportunities for cyclists to integrate data tracking into their routine. Consider consulting your local bike shop to determine which GPS or lighting features best support your specific riding habits and safety requirements.
Further reading
For more on the latest hardware and safety equipment trends, visit our Cycling section.
More information
View the complete Madison B2B product range to see the full list of available gear.
Source note: This article includes information reported by BikeBiz.
Live Poll
Are you currently planning to purchase new cycling technology for your bike?
