Creative Industry Mental Health Survey Has Launched
The Mentally Healthy 2026 survey tracks wellbeing and burnout trends across the creative and marketing workforce.
Updated on Sept. 30, 2026 in Mental Health

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Never Not Creative has launched the Mentally Healthy 2026 industry survey, marking the fifth iteration of research tracking mental health trends in the creative, media, and marketing sectors. Professionals in Australia, New Zealand, the UK, the US, and Canada are invited to participate in the study.
Why it matters
This research series provides long-term insight into workforce wellbeing, including how factors like AI-related job insecurity impact mental health. By documenting these trends, the survey aims to help industry leaders understand the conditions necessary for employees to thrive.
This fifth wave of longitudinal research builds on 2024 data, which found 38% of respondents had been diagnosed with a mental illness and 70% reported burnout. The current study uses validated measures to track these trends across five countries, though the impact of new questions remains unknown.
The players
Never Not Creative
An organization dedicated to researching and improving mental health conditions within the creative, media, and marketing industries.
The details
The survey uses anonymous responses from employees and leaders to capture data on psychological health in professional settings. This iteration expands the scope of past research by introducing specific inquiries into disability status and suicide prevention training. It aims to quantify the effect of emerging workplace pressures, such as the integration of AI, on mental health and perceived job security.
Timeline
2018: The mental health research study series began.
2024: The previous wave of the industry survey occurred.
2025: The Never Not Human study was conducted.
September 30, 2026: The Mentally Healthy 2026 survey officially launched.
Health Landscape
This research operates within the ongoing Mentally Healthy industry survey series that began in 2018. It marks a continued effort to track the evolution of workplace mental health metrics in response to shifting professional and technological environments.
If you work in these industries, the survey offers a platform to contribute data that shapes future wellness initiatives. Participation takes approximately 30 minutes and is worth considering if you wish to help identify current patterns of burnout or job-related anxiety.
The takeaway
The study aims to identify the factors that allow creative professionals to thrive amidst professional stress. If you are experiencing symptoms of burnout or anxiety, it is worth discussing these challenges with a mental health professional.
Further reading
For more information on the intersection of workplace conditions and mental wellbeing, visit our Mental Health section.
Source note: This article includes information reported by Campaign Brief.
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Do you trust your employer to prioritize your mental health as much as your performance?






